Senior Category Commercial Manager

What does the Senior Category Commercial Manager do at Swire Coca-Cola?

As a Senior Category Commercial Manager, you will play a critical role in leading and managing a specific product category within our organization. You will be responsible for developing and executing category strategies that drive revenue, market share, and profitability. This position requires a strong combination of strategic thinking, market analysis, sales, and leadership skills to achieve and exceed business objectives. You will work closely with cross-functional teams to ensure the success of your category, leveraging your expertise in market dynamics and industry trends. Additionally, you will need strong strategic thinking and problem-solving abilities, along with an in-depth understanding of the specific product category, market dynamics, and industry trends.

Responsibilities:

• Develop and implement a comprehensive category strategy aligned with the company's overall goals and objectives
• Execute category performance analysis utilizing data analytics and reporting tools to evaluate category performance, identify areas for improvement, and make data-driven decisions
• Drive revenue and profitability within the category through strong sales and marketing acumen
• Collaborate with brand teams to develop marketing plans, campaigns, and execution strategies to drive category growth
• Negotiate, monitor performance, and manage relationships to maximize category performance
• Manage the product portfolio within the category, including product selection and lifecycle management
• Conduct in-depth market research, including competitor analysis, customer preferences, and industry trends, to identify opportunities and challenges within the category
• Create and manage the category budget, forecast sales, and analyze profitability, ensuring cost control and efficient resource allocation
• Lead and motivate a cross-functional team, including product managers, marketing professionals, and sales representatives

Requirements:

• Bachelor's degree in business, marketing, or a related field required
• 6+ years Strategy Development in the Beverage or fast-moving consumer product goods industry required
• 4+ years of Driving cross-functional teamwork and project management required
• Brand and/or Category management experience
• Data analysis and the use of visualization software tools (Power BI, Tableau, etc)

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Swire Coca-Cola is an equal employment opportunity and affirmative action employer that participates in the E-Verify program as required by law. All qualified applicants will receive consideration for employment without regard race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status or other legally protected characteristics.

• Draper DC, 12634 S 265 W, Draper, Utah, United States of America