Regional Sales Representative

Bruker is one of the world's leading analytical instrumentation companies enabling scientist to make breakthrough discoveries and develop new application that improve the quality of human life. Our high-performance products and high-value life science and diagnostic solutions are trusted by leading businesses, institutes, and scientists worldwide. Today, more than 8,500 employees at over 90 locations are working on this permanent challenge to make the world a better place.

The Regional Sales Representative will sell Bruker Optics products (MIR, NIR, Raman) and assist in executing local demand generation activities for a territory in the US.

Primary Responsibilities:

Meet or exceed assigned territory sales target by maintaining & growing sales in current accounts, and identifying/closing business in new accounts.
• Accurately forecast prospects through the sales cycle. Interpret customer needs and identify Optics solutions. Build & articulate BOPT value proposition. Understand customer decision making process, and key decision makers & influencers.
• Responsible for the full sales process starting with generating leads, evaluating the applications of interest for clients, evaluating the right system configurations, preparing quotations using Bruker good business practices to finalize the sale with the clients through a purchase order
• Provide demo's during the sales process, reporting the executed feasibility studies when applicable
• Manage on-site trials when required to close sales
• Responsible for customer trainings/coordination of trainings at installation or on demand
• Coordinating shortest possible installation times after delivery together with the other parties involved (client and service team)
• NOB coordination from PO received to scheduling system installation to secure fastest revenue recognition
• Seeking new market opportunities and new applications
• Act as a subject matter expert (SME) when discussing applications at conferences or for promotional events like webinars
• Represent Bruker Optics at customer events like trade shows, exhibitions, seminars, workshops, & etc.

Secondary Responsibilities

• Maintain & enhance sales skills through technical & sales training.
• Develop & maintain territory database.
• Maintain & enhance technical knowledge on Optics products, company literature & information, and competition.
• Maintain knowledge to discuss commercial contract terms.

• BSc, MSc, or PhD, in chemistry/biochemistry/food science or equivalent degree along with work experience.
• Must have flexibility, ability to prioritize and manage differing time constraints: time management is essential. In depth industry knowledge.
• Demonstrated ability to learn both the technology and the sales techniques used by Bruker Optics in North America.
• Ability to work in an analytical environment: being focused, ability to deal with complex requests.
• Capable of working in high stress situations with monthly, quarterly, and annual sales targets and KPIs.
• Willingness to travel (at least 50% of the monthly working time)
• The position requires good people skills to easily connect with people from different markets and backgrounds.

At Bruker, the base salary is part of our total compensation. The estimated base salary range for this full-time position is between $81,900 and $130,000 and provides an opportunity to progress as you grow and develop within a role. The base salary for the role will depend on several job-related factors, including, but not limited to, education, training, experience, the geographic location of the successful candidate, skills, competencies, job-related knowledge, and travel requirements for this position. Full-time employees may also be eligible for a performance-related incentive in addition to a full range of benefits, including 401(k) with company match, an employee stock purchase plan, medical and dental plans, life insurance, short-term and long-term disability insurance, employee assistance program and paid time off including vacation, sick time and holidays, and more.

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