Enrollment Recruiter & Partnerships Specialist

Discover the opportunity to join Baker College, honored as one of the 2024, 2025 & 2026 Best and Brightest Workplaces in West Michigan, Metro Detroit & Nationally!

Baker College is excited to announce an opportunity for an Enrollment Recruiter & Partnerships Specialist to drive student recruitment and grow enrollment in skilled trades and technical education programs. This role develops strategic partnerships with high schools, CTE centers, regional employers, dealerships, and industry associations while leading territory-based recruitment, outreach events, presentations, hands-on program demonstrations, and personalized enrollment guidance. The specialist will also cultivate corporate sponsorships, apprenticeship opportunities, and workforce-aligned educational pathways; coordinate student onboarding; maintain accurate CRM records; and collaborate with faculty and college departments to strengthen enrollment pipelines, expand industry partnerships, and achieve recruitment goals.

The ideal candidate is required to have an associate degree from an accredited institution, with a bachelor's degree in Business Administration, Marketing, Higher Education Administration, or a related field preferred. Candidates should have two to three years of successful experience in higher education recruitment, corporate outreach, relationship-based sales, technical sales, or workforce development. Experience in automotive, diesel, HVAC, welding, manufacturing, Career and Technical Education (CTE), or skilled trades environments is preferred.

In addition, candidates must demonstrate strong networking and relationship-building skills, with the ability to develop educational and business partnerships and convert prospective student leads into enrollments. Excellent presentation and communication skills are essential, along with the ability to explain technical career fields, trade certifications, and hands-on learning environments to diverse audiences. The ideal candidate will be proficient in CRM systems, recruitment analytics, Microsoft Office, Google Workspace, and relevant student information and learning management systems. Strong organizational, time-management, problem-solving, and strategic planning skills are required to manage regional travel, recruitment events, and student follow-up effectively. Candidates must also demonstrate the ability to collaborate with college leadership, faculty, student services, and external partners while maintaining a strong commitment to diversity, equity, mutual respect, and inclusion.

At Baker College, we're on a mission to transform education with a Student-First philosophy. Our President's vision is dedicated to creating an environment where students, faculty, and staff flourish. We cultivate a culture of belonging, engagement, and pride where every individual is appreciated.

The successful candidate will champion this student-first philosophy, contributing to the overall success of Baker College while acting as a positive role model and brand ambassador both on and off campus.

The full position description is available for your review online Enrollment Recruiter & Partnerships Specialist

About Baker College:

Founded in 1911, Baker College is committed to embracing technology, sparking innovation, and fostering a supportive learning environment where students can get the real-world knowledge, skills, and experiences they need to pursue the life and career they want. Each of our campus locations is special, with a unique culture, collection of academic programs, and landscape.

Baker College is an independent, private, non-profit institution that grants associate, bachelor's, master's, and doctoral degrees on campuses across Michigan and online. Our student-first philosophy is the cornerstone of our institution. It is our compass, guiding us and keeping us on course to ensure our students have every opportunity to work hard, grow, and succeed. Because at Baker College, Greatness is Earned Here!

Please visit Baker College Careers Page for more information.

Title IX Non-Discrimination Policy:

Baker College prohibits sex discrimination in any education program or activity that it operates. Individuals may report concerns or questions to the Title IX Coordinator. The notice of nondiscrimination is located in the Baker College Title IX Policy.