Marketing Communications Project Coordinator

Marketing Communications Project Coordinator

Location:Southfield, MI
Pay: $32.00 - $33.00 per hour
26-10862
Job Summary

The Marketing Communications Project Analyst will support global brand, content, and marketing operations initiatives by coordinating updates to customer-facing materials and digital channels. This role focuses on marketing asset management, content accuracy, brand consistency, project tracking, and cross-functional collaboration. The ideal candidate is highly organized, detail-oriented, and capable of managing multiple priorities while improving content governance, reporting, and workflow efficiency across global marketing teams.

Job Responsibilities

• Coordinate global brand and content updates across customer-facing marketing communications and digital channels.
• Build and maintain marketing asset inventories, including ownership, status, version details, priorities, and required updates.
• Collaborate with product, regional, digital, creative, and functional marketing teams to maintain consistent messaging, visual identity, and content accuracy.
• Coordinate updates to product data sheets, brochures, sales presentations, event materials, videos, templates, and other marketing collateral.
• Track project plans, timelines, milestones, approvals, dependencies, and completion metrics to support timely delivery.
• Maintain accurate source file references, version control, and project documentation.
• Support content review and approval workflows to ensure marketing materials meet established brand standards.
• Identify outdated, duplicate, incomplete, or inconsistent assets and coordinate appropriate corrective actions.
• Support website content updates, digital asset replacement, content migration, and quality assurance activities.
• Coordinate localization and translation workflows with regional stakeholders as needed.
• Review published digital content for accuracy, working links, appropriate asset versions, and brand compliance.
• Prepare project status reports, progress summaries, and updates for stakeholders and leadership.
• Coordinate deliverables with internal teams, creative agencies, production vendors, and external partners.
• Communicate project risks, approval delays, timeline constraints, and unresolved content gaps.
• Analyze marketing asset inventories to identify content gaps, duplication, outdated materials, and opportunities for improvement.
• Recommend improvements to content organization, asset reuse, accessibility, workflow efficiency, and governance processes.

Job Requirements

• 2-5 years of experience in marketing communications, digital marketing, content operations, project coordination, or a related field.
• Strong organizational skills and attention to detail, with the ability to manage multiple concurrent priorities and deadlines.
• Experience managing marketing collateral, website content, presentations, digital assets, or project documentation.
• Proficiency in Microsoft Excel and PowerPoint, including maintaining detailed trackers and preparing clear status reports.
• Ability to maintain accurate records, organize complex information, and track project progress.
• Strong written and verbal communication skills.
• Ability to collaborate effectively with global, cross-functional teams and external partners.
• Strong analytical, problem-solving, and quality assurance skills.
• Ability to identify content inconsistencies, manage version control, and follow established review and approval processes.
• Proactive approach to managing deadlines, resolving issues, and improving operational efficiency.

Education

• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent relevant experience.

Preferred Qualifications

• Experience supporting brand consistency initiatives, large-scale content updates, content governance, or digital asset management projects.
• Familiarity with content management systems, digital asset management platforms, review and approval workflows, or project management tools.
• Experience coordinating with creative agencies, production vendors, and regional stakeholders.
• Knowledge of business-to-business, manufacturing, industrial, automotive, commercial vehicle, or aftermarket industries.
• Experience with website content platforms, localization workflows, translation processes, or digital analytics.

Key Skills

• Marketing project coordination
• Content and asset management
• Brand consistency and quality assurance
• Data analysis and reporting
• Project tracking and status reporting
• Cross-functional collaboration
• Content governance and version control
• Process improvement and workflow management

About Equiliem

Equiliem believes in empowering success. It's our job to cultivate relationships that connect people and employers in a way that is inclusive, intelligent, and allows both to thrive.

Across the U.S., leading companies in healthcare, government, engineering, manufacturing, professional services, and energy rely on us for their workforce solutions. Our recruiting and HR services include contract and direct hire staffing, Payrolling/EOR, Independent Contractor Compliance, and Managed Services.

For almost 30 years, we've helped shape our industry. Today, we continue to research, ask questions, and continuously enhance the candidate journey and client experience.

Benefits

We offer a comprehensive benefits package to our employees, which includes:

• Medical Insurance
• Vision & Dental Insurance
• Life Insurance
• Matching 401(k)
• Commuter Benefits
• Employee Discounts & Rewards
• Payroll Payment Options

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Equiliem is an equal opportunity employer. We do not discriminate or allow discrimination based on race, color, religion, creed, sex, age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Equiliem will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [emailprotected] or (732) 238-6050.