Journey Builder IV

Aquent is partnering with a leading global organization that is at the forefront of delivering innovative digital products and services to millions worldwide. This organization is dedicated to creating seamless and engaging experiences, leveraging cutting-edge technology to connect users with the content and services they love. Join a team where your expertise will directly influence how customers discover and interact with a vast array of digital offerings, making a tangible impact on global user engagement.

About the Role

Are you a strategic thinker with a passion for crafting exceptional customer experiences? We are seeking a highly motivated and curious individual to become a subject matter expert in customer journey orchestration. In this pivotal role, you will drive the day-to-day operational workflows for a central marketing operations team, developing and launching multi-channel communications that reach millions of users globally. You will be instrumental in developing, testing, and deploying sophisticated customer journeys, directly contributing to the awareness and engagement of digital products and services. This is an incredible opportunity to shape how a global audience connects with innovative offerings, working at the intersection of strategy, product, engineering, and business.

What You'll Do

• Develop, test, and deploy intricate customer journeys, translating product and strategy objectives into seamless platform capabilities and data requirements.
• Collaborate and communicate effectively with diverse stakeholders across global, large-scale projects, ensuring operational plans, deliverables, and risks are meticulously addressed and aligned.
• Optimize campaign performance through rigorous A/B testing, driving incremental growth and continuous program improvement.
• Monitor campaign performance for operational integrity, proactively identifying and communicating issues to internal teams.
• Identify key opportunities to enhance campaign performance, streamline operational efficiency, refine processes, and improve product tooling.
• Build and maintain a comprehensive knowledge portal of best practices and playbooks, serving as a vital reference and training resource for the team.

What You'll Bring

This role demands a blend of strategic thinking, flawless execution, and exceptional collaboration skills. You are an innovator who thrives in ambiguity, capable of devising contingency plans and pivoting under pressure in an evolving environment. Your ability to communicate effectively across all mediums will be key to your success.

Must-Have Qualifications

• 7-10 years of hands-on lifecycle marketing experience, with a proven track record of building and launching successful acquisition and engagement initiatives.
• Extensive experience with leading CRM or Email Service Provider (ESP) platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, or Oracle Responsys.
• High aptitude for logical reasoning and critical thinking, enabling you to navigate complex challenges.
• Demonstrated high attention to detail and exceptional organizational skills, ensuring the timely delivery of high-quality projects.
• A proactive, thoughtful, and resourceful approach, with a willingness to tackle ambiguity and overcome roadblocks.
• Ability to remain calm and decisive when faced with unexpected challenges, making sound judgment calls and adapting as needed.
• A strong team player mentality, consistently considering the impact of your work on partners and stakeholders.
• Effective communication skills across all mediums, from instant messaging and email to formal presentations.
• BA/BS degree preferred, or equivalent practical work experience.

Nice-to-Have Qualifications

• Experience with SQL.

About Aquent Talent

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands. Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.