We use cookies. Find out more about it here. By continuing to browse this site you are agreeing to our use of cookies.
#alert
Back to search results
New

(Freelance) Account Director, Earned Media Strategy

IPG DXTRA
United States, New York, New York
909 3rd Avenue (Show on map)
Jan 09, 2026

About the Opportunity

The Weber Shandwick team is seeking an (Freelance) Account Director, Earned Media with exceptional earned strategy and media relations prowess to support a large-scale consumer/beauty client. The ideal candidate loves the thrill of the pitch, building relationships with media, and constantly immersing themselves in pop culture/trends.

About you: Are you someone who knows the modern media landscape and has a unique experience telling stories that help brands earn their place in culture? We are looking for a highly collaborative, original thinker who is endlessly curious about the intersections of culture, earned media,influencerandsocial. We want someone who can frame a problem, develop succinct insights, and explain what it all means in a compelling story.

Responsibilities



  • Possesses superlative AP Style writing skills


  • Builds andmaintainsexcellent relationships with media


  • Understands industry landscape/issues that may directly and indirectlyimpacta client


  • Endlessly curious about our client's businessand their competitors


  • Proactively and reactively crafts and tells compelling stories on behalf of clients


  • Leads the development of andis responsible forthe execution of earned and integrated media programs


  • Develops strategies/plans and writes media materials


  • Brings a client-focused attitude that results in work being performed to the highest quality standards


Competencies



  • Business Acumen- align talent strategies to drive business goals


  • Client Service- client focus and ability to build trust and rapport across all levels


  • Proactivity-exhibitrelentless pursuit for new and innovative talent strategies


  • Collaboration- build strong relationships at all levels across the organization


  • Critical Thinking- ask probing questions;anticipateand address critical talent gaps and needs


  • Conflict Resolution-possesssound judgment and savvy in navigating and resolving complex talent and organizational issues


Basic Qualifications



  • 7+ year of public relations experience


  • Experience leading projects from start to finish, working with integrated teams across various disciplines.


  • Earned strategy and media relations experiencewith a focus on beauty PR


  • Experience supporting events is a plus


  • Bachelor's degree


Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, maritalstatusor citizenship status.

#LI-JR2

We makeour careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Applied = 0

(web-df9ddb7dc-hhjqk)