Americas Commercial Channel Partner Enablement Manager - Distribution

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We are looking for an experienced Commercial Channel Partner Enablement Manager to join AMD's Americas Commercial Channel Sales team to drive growth in AMD's commercial channel business in the region. AMD is at an inflection point in its the commercial business growth, and the engagement and experience we drive with commercial channel partners will be critical for long-term success.

This role collaborates with regional sales leadership, business units, regional marketing to increase the implementation discipline and impact of our commercial channel programs to increase our market share and revenue in all target channel segments, for both Data Center Server business and PC business. This thought leader will lead the charge in understanding the AMD region's commercial channel GTM strategy, product roadmap, and programs and develop a thorough NA strategy and implementation plan in the region along with the 4P (product, pricing, placement, programs/promotions) enablement, training and communication assets needed for success. This will come through an understanding of BU commercial GTM strategy, product offerings by OEMs, the region's sales focus and program needs and clear SME knowledge in the space of channel partner enablement.

Does this sound like you? We would love to talk!

A successful team member should have strong leadership skills, able to build partnerships across a variety of teams/channels, and a positive, go-get-em outlook. The ideal candidate will welcome challenges, be willing to roll-up his/her/their sleeves to solve problems and show passion for finding new ways to succeed. This team member will work cross-functionally with BU, Sales, Marketing, Finance, Operations, and Marketing to translate GTM strategy and 4P offerings into partner-ready offers, programs, tools, trainings, and demand generation motions that drive business growth and market share.

Business, industry, product, marketing, and sales acumen within the Commercial Channel space is critical combined with a deep understanding of partner enablement programs.

• Strategic Approach: Leadership in commercial channel space, with a deep understanding of commercial channel segments and their GTM strategy, requirements and execution.
• Program Management: Proven success leading all aspects of large sales incentive and marketing programs.
• Follow Through: The ability to power through daily challenges to execute and finish the job. Ability to achieve quick results within established timelines.
• Execution: Ability to manage multiple projects simultaneously and grow them to completion, with a wide range of stakeholders and tight timelines. This is a fast-paced role that requires quick action, constant communication, and never-ending drive for improvement.
• Communication: Outstanding people skills; able to connect with a wide range of audiences, including executives, customers, and non-sales organizations such as finance, marketing, and legal to convey key information in an easily understood message.
• Growth Mindset: Thrive in matrixed, cross-functional and ambiguous environments. Focus on driving solutions, ongoing improvements and innovations.

• Go-To-Market:
• Ensure go-to-market strategy from AMD BU and Sales Strategy & Planning are regionalized and executed flawlessly. Make sure enablement assets and marketing collaterals are engaging, informative, and effective. Ensure the NA 4P offerings are competitive, simple, and profitable, enabling partners to win complex workload, expand customer value, and scale AMD's footprint in Channel ecosystem
• Product Management
• Understanding AMD OEM platforms and market positioning in the channel
• Prioritize how AMD technology fits business needs for channel customers
• Work with stakeholders to ensure product, pricing, positioning, and promotions are aligned to business goals and competitive in the market.
• Working with cross-functional teams (GAMS, BU, marketing, finance) to ensure strategic alignment and flawless execution
• Program Management:
• Track effectiveness of AMD partner programs via key metrics including market share, unit growth, and margin contribution to channel partners.
• Gather feedback from partners and bring back to BU, marketing, and sales enablement teams to strive for constant improvement and best practices.
• Training and Development:
• Ensure effective training via online courses webinars, floor days, and in-person sessions are working for partner sales teams
• Communication and Collaboration:
• Act as a liaison between AMD and our channel partners, fostering communication and collaboration to ensure alignment and address partner needs.
• Performance Analysis:
• Analyze partner performance data, including sell-in, sell-through, and sell-out data to identify areas for improvement and develop targeted enablement initiatives.

• Proven experience in product line management, 4P (product, pricing, placement, programs/promotions) strategy and enablement, partner program management, partner training and sales enablement or partner marketing roles in the Commercial technology market, preferably with Distribution partners
• Strong understanding of sales processes, partner ecosystems, OEMs' product offerings, and demand generation marketing and programs.
• PAST ROLES: Global or regional channel program management, training & enablement role, product line management role, or field product marketing manager role with a leading technology OEM or commercial channel partner

BS/MS degree in Business; MBA or equivalent working experience is a plus.

This role is not eligible for visa sponsorship.

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AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants' needs under the respective laws throughout all stages of the recruitment and selection process.