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Inside the Role The Business Development Generalist IV is a senior strategic leader and entrepreneur, responsible for shaping and driving the growth of DCNA's core and adjacent businesses-specifically in parts, digital services, and consulting. This role is pivotal in identifying, developing, and scaling new business opportunities that align with DCNA's overall strategy, with a focus on Parts -Sales, Pricing, and Digital Solutions.
The incumbent acts as a catalyst for innovation and transformation, leveraging market intelligence, customer insights, and emerging technologies to create sustainable competitive advantage. This role bridges commercial strategy, operational excellence, and digital transformation, ensuring DCNA remains at the forefront of the Coach Parts industry.
Posting Information We provide a scheduled posting end date to assist our candidates with their application planning. While this date reflects our latest plans, it is subject to change, and postings may be extended or removed earlier than expected. We Take Care of Our Team
Position offers a starting salary range of $117,000.00 - $150,000.00 USD Pay offered dependent on knowledge, skills, andexperience Benefits include annual bonus program; 401kcompany contribution with company match up to6% as well as non-elective company contribution of3 - 7% depending on age;starting at 4 weeks paidvacation; 13+ calendar holidays; 8 weeks paidparental leave; employee assistance program;comprehensive healthcare plans and wellnessprograms; onsite fitness (at some locations); tuitionassistance and volunteer paid time off; short-termand long-term disability plans. What You Drive at DTNA
- Business Development & Opportunity Creation
- Identify, evaluate, and develop new business models and revenue streams in parts, digital services, and consulting.
- Lead cross-functional teams to pilot and scale innovative solutions, partnerships, and go-to-market strategies.
- Shape the strategic direction for growth, leveraging market trends, customer needs, and competitive analysis.
- Drive entrepreneurial initiatives that expand DCNA's footprint and influence in core and adjacent markets.
- Strategic Consulting & Advisory
- Serve as a trusted advisor to senior management and stakeholders, providing strategic guidance on business development, market entry, and transformation initiatives.
- Develop consulting frameworks and best practices to support internal and external clients in optimizing their parts, digital, and service businesses.
- Facilitate workshops and strategy sessions to align teams and accelerate business outcomes.
- Integrated Sales, Pricing & Digital Solutions
- Architect and execute integrated sales and pricing strategies that maximize value creation and market impact.
- Champion digital innovation, including eShop enablement, predictive maintenance, and customer-centric digital platforms.
- Oversee the adoption and integration of advanced analytics, BI tools, and CRM systems to drive data-driven decision-making.
- Market Development & Strategic Partnerships
- Evaluate and pursue strategic partnerships, alliances, and new market initiatives to expand distribution and service offerings.
- Lead segmentation, demand analysis, and competitive positioning to unlock growth opportunities.
- Represent DCNA in industry forums, thought leadership events, and digital marketing campaigns.
- Customer Advocacy & Relationship Management
- Serve as the front face for all business-related topics, representing DCNA to customers and acting as their trusted advisor.
- Proactively engage with customers to understand their needs, challenges, and aspirations.
- Identify opportunities to add value for customers and integrate those insights into the overall business strategy.
- Build and nurture long-term relationships, ensuring customer feedback directly informs product, service, and business development initiatives.
- Facilitate regular customer workshops, feedback sessions, and strategic reviews to align DCNA's offerings with evolving market needs.
- Customer Experience & Relationship Management
- Design and deliver seamless, differentiated customer experiences across all touchpoints.
- Implement multi-channel engagement strategies and leverage customer analytics for targeted marketing and service excellence.
- Monitor satisfaction and continuously improve the customer journey.
- Performance Management & Organizational Leadership
- Define and track KPIs for business development, sales growth, digital adoption, and customer satisfaction.
- Lead change management and continuous improvement initiatives.
- Mentor and guide team members, fostering a culture of innovation and entrepreneurship.
Knowledge You Should Bring
- A Bachelor's degree in Business Administration, Marketing, Economics, Industrial Engineering, International Business, or similar degree and 7+ years of relevant experience in Business Development, Strategic Consulting, sales leadership, or digital transformation, ideally in automotive/motorcoach or aftermarket industries.
- Proven entrepreneurial mindset and strategic vision.
- Expertise in business model innovation, pricing strategy, and digital solutions.
- Strong analytical, advisory, and leadership skills.
- Ability to drive cross-functional alignment and lead complex projects.
- Excellent communication, stakeholder management, and organizational skills.
- Flexibility and adaptability in dynamic market environments.
- An attached resume is required.
Exceptional Candidates Might Have
- Experience in automotive, motorcoach or aftermarket industries.
#LI-Hybrid #LI-RR1 Where We Work This position is open to applicants who can work in (or relocate to) the following location(s)- Jacksonville, FL US. Relocation assistance for this position is available when the selected candidate meets eligibility criteria.
Schedule Type: Onsite
At Daimler Truck North America, we recognize our world is changing faster than ever before. By listening to the needs of today, we're building to solve with cutting-edge solutions in sustainability and future driving technology across electric, hydrogen and autonomous. These solutions, backed by years of innovative success and achievement, continue DTNA's legacy as the undisputed industry leader. Our evolving brand portfolio is second to none, including Freightliner Trucks, Western Star, Demand Detroit, Thomas Built Buses, Freightliner Custom Chassis, and Financial Services. Together, we work as one team towards our envisioned future - building a cleaner, safer and more efficient tomorrow for all. That is what we are working toward - for all who keep the world moving. Additional Information
- This position is not open for Visa sponsorship or to existing Visa holders
- Applicants must be legally authorized to work permanently in the country the position is located in at the time of application
- Final candidate must successfully complete a criminal background check
- Final candidate may be required to successfully complete a pre-employment drug screen
- Contractors, professional services, or other contingent workers should confirm with their local agency if they are eligible to apply for FTE positions
- EEO - Disabled/Veterans
Daimler Truck North America is committed to workforce inclusion and providing an environment where equal employment opportunities are available to all applicants and employees without regard to race, color, sex (including pregnancy), religion, national origin, age, marital status, family relationship, disability, sexual orientation, gender identity and expression (including transgender and transitioning status), genetic information, or veteran status. For an accommodation or special assistance with applying for a posted position, please contact our Human Resources department at 503-745-8982 or toll free 800-206-3369. For TTY/TDD enabled call 503-745-2137 or toll free 866-355-6935.
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Daimler Truck North America
paid time off, relocation assistance
Nov 17, 2025