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Comm'l Bnkg Sales Strategist - Ft Lauderdale, FL or Morristown, NJ - Fort Lauderdale, FL

Valley National Bank
$169,100.00 - $310,200.00 / yr
paid time off
United States, Florida, Fort Lauderdale
301 East Las Olas Boulevard (Show on map)
Sep 26, 2025
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Comm'l Bnkg Sales Strategist - Ft Lauderdale, FL or Morristown, NJ
#25-955
Multiple Locations
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Job Overview
At Valley Bank, we believe in people's growth potential. We invest in it. We protect it. We focus it. For nearly 100 years, we've been the Bank that clients from every industry turn to for our expertise, strategies, and advice--building the kind of trust that can fuel every goal. We are the leading relationship bank built for growth--with over $60 billion in assets, 3,800 experts, and more than 200 consumer branches and commercial banking offices in communities across the US.

At Valley, we're all driven by an ambition that goes deeper than just having a job. That's why when you work for us, we make it our goal to help you focus on what drives you--working to turn your passions and strengths into assets you can use to propel your ambitions and build the professional legacy you want. Because when we say we're a relationship bank built for growth, that's not just reserved for our clients--that includes all our associates as well.

Under the direction of the Head of Commercial Strategy and Enablement, the Commercial Banking Sales Strategy Analyst plays a critical role in driving revenue growth, client acquisition, and portfolio expansion across the Commercial Lending business. This strategic, data-driven role focuses on developing and refining sales strategies, optimizing go-to-market plans, and delivering actionable insights to senior leadership and frontline teams.

Job Description
Responsibilities include but are not limited to:


  • Design and refine go-to-market strategies for commercial lending products (e.g., term loans, SBA, CRE, lines of credit). Conduct competitive analysis to benchmark product offerings and pricing strategies. Collaborate with product and marketing teams to align messaging and campaign execution. Evaluate sales channel effectiveness and recommend improvements (e.g., direct RM outreach vs. digital lead generation).
  • Develop client segmentation models to tailor sales approaches by industry, geography, and business size. Create sales playbooks and outreach templates for Relationship Managers and Lending Specialists. Conduct ad hoc analyses to support decisions on staffing, territory adjustments, and product focus. Support territory planning, segmentation, quota setting and RM portfolio alignment based on market opportunity and capacity using data-driven methodologies.
  • Analyze client engagement data from Salesforce to identify trends and gaps in outreach. Analyze client feedback and win/loss data to refine sales tactics and improve conversion rates.
  • Build dashboards to monitor sales pipeline health, conversion rates, and RM productivity. Ensure data integrity across CRM and reporting platforms, reconciling discrepancies as needed and track performance against quotas and incentive targets across teams and regions. Monitor Salesforce activities and ensure accurate tracking of outreach, lead generation, and client engagement.
  • Generate executive-level reports on sales performance, market penetration, and strategic initiatives. Visualize insights for leadership presentations, steering committees, and board updates. Provide insights and recommendations to senior leadership to support strategic decision-making.
  • Present reports and recommendations to senior leadership across the Commercial Bank.
    Collaborate with Chief Banking Officers and their senior leadership teams to drive sales enablement practices within their dedicated regions.
  • Design and implement sales enablement strategies that support each regions' strengths and support the Relationship Managers and banking teams on aligning to those strategies.
    Partner with Finance and Risk to align sales metrics with broader business goals. Partner with Sales Leaders, Credit teams, and Relationship Managers to align sales goals with lending capacity and risk appetite. Collaborate with marketing and product teams to ensure alignment of messaging and campaign execution. Assist in the design and implementation of sales incentive programs and training initiatives.

Requirements
Required Skills:


  • Strong analytical skills with proficiency in Excel, SQL, and business intelligence tools.
  • Strong experience with Salesforce and Power BI preferred.
  • Excellent interpersonal skills with strong written / verbal communication and presentation skills.
  • Strong familiarity with commercial lending products and client segmentation models.


Required Experience:


  • Bachelor's degree in Business, Finance, Economics, or related field
  • Minimum of 7 years of experience in commercial banking, sales strategy, or financial analysis.


Preferred Experience:


  • Minimum of 10 years of experience
  • MBA

Full-time/Part-time
Full-time
FLSA
Exempt
Location(s).
301 East Las Olas Blvd Suite 100, Fort Lauderdale , Florida 33301 , United States
70 Speedwell Ave, Morristown , New Jersey 07960 , United States
Total Rewards Summary
We provide a comprehensive and competitive total rewards package including base salary determined by factors such as the role, relevant experience, skill set, and geographical location. Eligible positions may also be eligible to receive commission-based compensation and/or discretionary incentive compensation, which may be awarded as cash or forfeitable equity, recognizing individual performance and contributions.

In addition to financial compensation, we offer a robust suite of benefits tailored to meet diverse employee needs based on eligibility criteria. These include comprehensive health care and insurance plans, retirement savings options, tuition and adoption reimbursement programs, paid time off, mental health support, and other valuable benefits programs. Further details regarding total compensation and benefits will be shared during the hiring process.
Job Details
Pay Range Pay Range
The estimated pay range for this job. Disclosing pay information promotes competitive and equitable pay.

The actual pay rate will depend on the person's qualifications and experience.
$169,100.00 - $310,200.00 / year
Pay Transparency
In order to support the Fair Compensation Strategy by the US Govt., HR Dept., clients are required to adhere to "Pay Transparency Law"; in the impacted states; that have mandated the employers to list the salary ranges in Job advertisements or postings for job opportunities and Job promotions.
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