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Creative Content Producer, Department of Athletics

Wake Forest University
United States, North Carolina, Winston Salem
Jul 26, 2025

External Applicants:

Please ensure all required documents are ready to upload before beginning your application, including your resume, cover letter, and any additional materials specified in the job description.

Cover Letter and Supporting Documents:

  • Navigate to the "My Experience" application page.

  • Locate the "Resume/CV" document upload section at the bottom of the page.

  • Use the "Select Files" button to upload your cover letter, resume, and any other required supporting documents. You can select multiple files.

Important Note: The "My Experience" page is the only opportunity to attach your cover letter, resume, and supporting documents. You will not be able to modify your application or add attachments after submission.

Current Employees:

Apply from your existing Workday account in the Jobs Hub. Do not apply from this website.

A cover letter is required for all positions; optional for facilities, campus services, and hospitality roles unless otherwise specified.

Job Description Summary

Develop creative video content for Wake Forest Athletics with focus on assigned teams within the Demon Deacon's 18 varsity athletic programs. Provides leadership and assistance in the creative and visual storytelling direction for Wake Forest Athletics through video and moving imagery,
while providing additional graphic and photo support when needed to complete tasks.

Job Description

Essential Functions:

  • Assist in producing creative video, graphics, photos, and other creative content for assigned sports in a timely manner, while meeting the overall strategy and philosophy goals of the department.

  • Generate digital content for posting on athletic teams' social media sites.

  • Meet quick turnarounds to post high quality videos on the same day that events occur, while also balancing multiple video projects.

  • Prepare video packages for team functions and/or approved distribution on the Athletic Department website and social platforms.

  • Edits and creates vision of video content through both visual and audio deliverables.

  • Plans, directs, shoots, and edits video and multi-media productions.

  • Provides leadership in photo and video shoots for assigned sports.

  • Assists in the production of graphic design needs as needed to complete projects.

  • Assist video operations team to ensure other sport projects are moving from concept to production, and from production to completion in an effective and efficient manner.

  • Work with a team of creative content producers to deliver video content across multiple platforms.

  • Collaborate with supervisors and team to maintain strategy and content calendar to produce videos and digital elements for internal and external promotional efforts.

  • Assist with establishing staff vision and philosophy for all social media platforms.

  • Provide insight to push department forward with emerging trends in social, digital media, as well as in-venue entertainment.

  • Uphold department branding guidelines & identity standards.

  • Optimize, proof, upload and track videos to ensure accuracy prior to sharing with the rest of team and clients.

  • Maintain quality control and enforce correct file and Meta data conventions.

  • Create the right balance of content strategy, business skills, editorial expertise, and creative vision while taking on the challenge of ensuring the quality, consistency, and adherence to the University's brand identity.

  • Research the latest video styles and trends, and understand how to apply those learnings to video services.

  • Work across the Wake Forest community to provide creative vision to enhance the overall university video communications efforts.

  • Perform other duties as assigned.

Required Knowledge, Skills, Abilities:

  • Bachelors degree in Filmmaking, Public Relations, Communications, Videography, Photography, Graphic Design or related field, plus 1-2 years of related experience.Experience with Adobe Creative Suite required, specifically Adobe Premiere and Adobe After Effects.

  • Professional, optimistic, positive problem-solver.

  • Required to work quickly, efficiently, and with adaptability under strict deadlines.

  • Ability to work long hours including nights, weekends and holidays.

  • Excellent written and oral communication skills.

  • Experience within NCAA Division I college athletics program desired.

  • Work experience and knowledge of video production, including but not limited to shooting, non-linear editing, color correction, audio editing.

  • Proven success producing creative and innovative multi-media content, as well as experience in other multi-media production platforms (web sites, animation, graphic design) desired.

  • Ability to translate ideas and understand limitations in a variety of creative applications such as Adobe Creative Suite, Adobe Premier, Photoshop, Prelude, Lightroom, Google Drive, along with limitations of physical production and computer generated post production techniques.

  • Knowledge of professional and cinematic video cameras required, including but not limited to Sony F5, FS5, a7 family of cameras.

  • Must be well-versed in color grading, audio mixing and creating basic support graphics.

  • Creative thinker who can balance the institutional brand and key Athletics initiatives with novel concepts.

  • Familiarity with digital media workflows and audio production equipment including the various uses, capabilities, applications, limitations, and costs.

  • Must possess superior image-making and storytelling capabilities.

  • Must collaborate with a variety of media experts across integrated campaigns.

  • Ability to manage multiple projects concurrently; ability to meet deadlines.

  • Ability to work in high pressure situations.

  • Knowledge of superior customer service standards and practices.

  • Ability to work after hours and/or weekends and on-call, as specified by supervisor, and availability to travel with teams.

  • Valid driver license with good driving record; must be insurable.

Supervisory Responsibility:

  • Supervises, trains, provides work direction and problem solving assistance for student workers, and interns assigned to creative projects\tasks.

Additional Job Description

Time Type Requirement

Full time Note to Applicant:

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.

In order to provide a safe and productive learning and living community, Wake Forest University conducts background investigations and drug screens for all final staff candidates being considered for employment.

Equal Opportunity Statement

The University is an equal opportunity employer and welcomes all qualified candidates to apply without regard to race, color, religion, national origin, sex, age, sexual orientation, gender identity and expression, genetic information, disability and military or veteran status.

Accommodations for Applicants

If you are an individual with a disability and need an accommodation to participate in the application or interview process, please contact AskHR@wfu.eduor (336) 758-4700.

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