Marketing and Communications Specialist

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POSITION SPECIFICS

The Penn State Office of Physical Plant (OPP), the University's central facilities division, is seeking a dynamic and experienced Marketing and Communications Specialist to lead the development of high-quality content and strategic communications for diverse internal and external audiences. This pivotal role involves shaping key messages and producing impactful communication deliverables on a wide range of facilities-related topics, including major campus construction and renovation projects, energy savings initiatives, University operations (e.g., groundskeeping, maintenance, custodial), safety, and more. The successful candidate will be a highly organized and collaborative self-starter with exceptional communication, organizational, and time management skills, capable of managing multiple high-priority assignments, meeting tight deadlines, and adapting to evolving priorities.

This is a full-time position and may be eligible for a hybrid work arrangement. The Marketing and Communications team is supportive of flexible work arrangements when aligned with the ability to meet the needs of the unit and the essential duties of the position. Questions related to flexible work hours should be directed to the hiring manager during the interview process.

Key Responsibilities:

• Strategic Content Development:Research and translate complex subject matter into compelling content for various media, including presentations, websites, newsletters, digital and printed signage, and more.

• Comprehensive Communications Planning:Develop and execute robust communications plans tailored to multiple audiences, including senior leaders, employees, external stakeholders, community members, and news media.

• Digital Platform Management:Oversee the maintenance and enhancement of OPP's digital platforms, including the employee intranet, website, and social media accounts.

• Event and Strategic Initiative Support:Create written and visual assets for large-scale organizational events and strategic initiatives, including invitations, flyers, presentations, and speaker remarks.

• Digital Signage Design:Design high-quality, engaging digital signage for both employee and visitor audiences.

• Photography and Visual Asset Creation:Capture high-quality photographs of campus and employee gatherings, landscapes, architecture, outdoor spaces, and more to support the organization's visual communication needs.

• Leadership Communication Support:Provide strategic communication recommendations and support to OPP leaders, including senior leadership team members, supervisors, and unit departments.

• Brand and Editorial Standards:Ensure adherence to University brand standards and industry editorial and style guidelines.

Successful Candidate will have the following skills:

• Exceptional Writing and Communication Skills:Demonstrated ability to craft audience-specific communications that resonate with diverse target groups.

• Strong Verbal and Interpersonal Skills:Excellent verbal communication and interpersonal skills, with the ability to advise on communications strategies for large-scale organizational initiatives.

• Proactive and Collaborative:A self-starter who works effectively both independently and as part of integrated teams.

• Highly Organized and Detail-Oriented:Capable of managing multiple priorities in a fast-paced environment while maintaining attention to detail.

• Adaptable and Resilient:Comfortable operating in a dynamic environment and responding to changing priorities.

Preferred Skills:

• Proficiency with Microsoft Office Suite, photo/video editing software, and graphic design tools.

MINIMUM EDUCATION, WORK EXPERIENCE & REQUIRED CERTIFICATIONS

BACKGROUND CHECKS/CLEARANCES

SALARY & BENEFITS

Salary Structure - Information on Penn State's salary structure

Penn State provides a competitive benefits package for full-time employees designed to support both personal and professional well-being. In addition to comprehensive medical, dental, and vision coverage, employees enjoy robust retirement plans and substantial paid time off which includes holidays, vacation and sick time. One of the standout benefits is the generous 75% tuition discount, available to employees as well as eligible spouses and children. For more detailed information, please visit our Benefits Page.

CAMPUS SECURITY CRIME STATISTICS

Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here.

EEO IS THE LAW

Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473.

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