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Marketing Operations Specialist, Technology & Automation

Snowflake
$93,000 - $123,900
parental leave, paid time off, paid holidays, 401(k), retirement plan
United States, California, Menlo Park
Mar 30, 2025

Build the future of the AI Data Cloud. Join the Snowflake team.

Snowflake is growing fast and we're scaling our team to help enable and accelerate our growth. We're passionate about our people, our customers, our values and our culture! We're also looking for people with a growth mindset and the pragmatic insight to solve for today while building for the future. And as a Snowflake employee, you will be accountable for supporting and enabling diversity and belonging.

As part of Snowflake's Marketing Operations team, you will play a key role supporting the technical foundation for the growth of our automation platform (Workato/Marketo) and leveraging our Cortex AI agents to streamline our campaign operations. You will collaborate closely with Marketing stakeholders from Digital Marketing, ABM, Demand Gen, and MOps to understand the end-to-end business process set up for webinars, events, emails, etc. Your responsibilities will include gathering requirements, designing efficient data flows, tracking ROI and KPIs, and making API and data integrations a strategic differentiator for our business.

WHAT YOU WILL DO:
  • Design, implement, and optimize scalable marketing operations processes to support campaign execution at scale.

  • Collect requirements, design integration patterns, and build/test integrations across Snowflake's MarTech stack to streamline operations.

  • Work with APIs, relational databases, and data pipelines to enable seamless data transfer, cleansing, validation, and deduplication.

  • Develop configurable integrations supporting client-specific field mappings, translations and transformations

  • Work with stakeholders to clarify requirements, troubleshoot issues and advise on best practices

  • Collaborate with IT on platform/API enhancements to support new integration paths

  • Establish mechanisms to monitor and report on the effectiveness of marketing initiatives, enabling data-driven decisions to enhance future campaigns.

  • Provide support for the creation of campaigns, including the creation of webinars, events, and email automation, to enhance audience engagement and lead generation.

REQUIREMENTS:
  • 2+ years of experience working with Workato or similar automation platforms

  • Experience and understanding of Marketing processes and systems

  • Prior experience working with relational databases and REST APIs

  • Proficiency in at least one object-oriented or procedural programming language.

  • Experience managing data pipelines, including cleansing, validation, and deduplication

  • Ability to translate complex workflows into automated, scalable solutions.

  • Familiarity with API-based data (CSV files, SOAP, databases, etc.).

  • Degree in Computer Science, related degree or equivalent experience

Every Snowflake employee is expected to follow the company's confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company's data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.

Snowflake is growing fast, and we're scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.

How do you want to make your impact?

For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com

The following represents the expected range of compensation for this role:

  • The estimated base salary range for this role is $93,000 - $123,900.
  • Additionally, this role is eligible to participate in Snowflake's bonus and equity plan.

The successful candidate's starting salary will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location. This role is also eligible for a competitive benefits package that includes: medical, dental, vision, life, and disability insurance; 401(k) retirement plan; flexible spending & health savings account; at least 12 paid holidays; paid time off; parental leave; employee assistance program; and other company benefits.

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