Sr. Director of Provider Connectivity and Managed Service Provider Solutions Growth Strategist

Meet the Team

We are a dynamic, fast-paced team and to be successful in this high-stakes role, you have outstanding storytelling skills and deep market insights to join as product growth strategist. This high visibility role will reward the right leader with invaluable chances to create a significant impact with the Strategy, Growth, and Product Marketing group, and Cisco at large.

Your Impact

You will be primarily responsible for external-facing activities ensuring your solution's market success and understanding key industry trends and your customers' struggles. You will work closely with engineering, sales, central marketing, and customer experience teams to ensure your solution positioning resonates with target customers, driving solution visibility, adoption, and overall success. You will also lead a team of dedicated marketers to develop the strategy and lead the solution marketing efforts for Cisco's provider connectivity, mobility, and optical portfolios. The ideal candidate will need to have extensive experience in product marketing, proven team leadership skills, and a deep understanding of the data center infrastructure ecosystem.

Key Responsibilities

• Develop and execute the GTM strategy including identifying target sectors, messaging, and positioning for service provider focused solutions.
• Translate technology to value by developing core product positioning, messaging, and identifying differentiators. Craft compelling and consistent positioning and messaging around the differentiators that align with the overall product strategy and resonate with customers and partners. Work with inbound product management, engineering, and the field to identify and articulate the outstanding value propositions of data center products and solutions, ensuring they are communicated and understood by the target audiences.
• Develop content for collateral, product training, and other resources for direct sales teams and partner organizations. Develop solution co-marketing initiatives with key MSP partners, including joint campaigns, events, and content creation. Attend industry events and serve as domain expert.
• Continuously analyze the needs of MSPs and connectivity providers, including challenges, opportunities, and buying behaviors. Conduct meticulous competitive analysis in the provider connectivity space to maintain a competitive edge.
• Demonstrate strong analytical and problem-solving skills with a data-driven mentality to drive solution creation and validated design development to build blueprints for service provider solutions. Define and monitor metrics to assess GTM success.
• Position Cisco as a thought leader in the service provider space by creating impactful content, speaking at industry events, and improving visibility through media, blogs, analyst reports, and awards.
• Build solution briefs and competitive battle cards tailored for MSP audiences to identify areas of business opportunity and equip the central marketing team with the required resources to build targeted campaigns for MSPs, focusing on lead generation, engagement, and pipeline growth.

Minimum Qualifications

• 10+ years in enterprise/B2B tech experience.
• Bachelor's degree or equivalent experience in related field.
• Product marketing leadership experience in service provider technologies, services, software, and network infrastructure platforms.
• Experience leading teams in top technology companies.

Preferred Qualifications

• Experience working with connectivity providers, telecom partners, or cloud service providers.
• Knowledge of emerging trends in cloud computing, SaaS, and IT infrastructure.
• Familiarity with MSP platforms, service offerings, communication service provider infrastructure and environments, and business to business connectivity offerings.

Pay Range: 274900 USD - 371500 USD

Why Cisco?

#WeAreCisco. We are all unique, but collectively we bring our talents to work as a team, to develop innovative technology and power a more inclusive, digital future for everyone. How do we do it? Well, for starters - with people like you!

Nearly every internet connection around the world touches Cisco. We're the Internet's optimists. Our technology makes sure the data traveling at light speed across connections does so securely, yet it's not what we make but what we make happen which marks us out. We're helping those who work in the health service to connect with patients and each other; schools, colleges, and universities to teach in even the most challenging of times. We're helping businesses of all shapes and sizes to connect with their employees and customers in new ways, providing people with access to the digital skills they need and connecting the most remote parts of the world - whether through 5G, or otherwise.

We tackle whatever challenges come our way. We have each other's backs, we recognize our accomplishments, and we grow together. We celebrate and support one another - from big and small things in life to big career moments. And giving back is in our DNA (we get 10 days off each year to do just that).

We know that powering an inclusive future starts with us. Because without diversity and a dedication to equality, there is no moving forward. Our 30 Inclusive Communities, that bring people together around commonalities or passions, are leading the way. Together we're committed to learning, listening, caring for our communities, whilst supporting the most vulnerable with a collective effort to make this world a better place either with technology, or through our actions.

So, you have colorful hair? Don't care. Tattoos? Show off your ink. Like polka dots? That's cool. Pop culture geek? Many of us are. Passion for technology and world changing? Be you, with us! #WeAreCisco