Marketing Operations Summer Intern

Marketing Operations Summer Intern - Wappingers Falls, NY

Position Overview:

Join a team where marketing meets impact! As a Marketing Operations Summer Intern, you'll play a key role in shaping strategies that connect, inspire, and drive change in healthcare. From refining key marketing assets and crafting compelling sales materials to conducting customer interviews and competitive research, you'll gain hands-on experience in data-driven marketing and strategic execution. Collaborate with Product Marketing, Events, and Sales teams to bring innovative campaigns to life-all while contributing to a mission that truly matters: helping save lives.

Responsibilities:

• Business Analytics & Process Improvement - Analyze marketing operations and develop frameworks to enhance efficiency, streamline workflows, and improve overall effectiveness.
• Marketing Asset Development & Management - Assist in updating and refining key marketing materials, including sales impact cards, sell sheets, and website content, ensuring consistency and clarity for internal and external stakeholders.
• Customer Research & Insights - Conduct customer interviews to gather testimonials and success stories, providing valuable insights to strengthen messaging and engagement strategies.
• Campaign Strategy & Execution - Support the planning and execution of marketing campaigns, helping to develop compelling messaging and initiatives that drive impact.
• Competitive Intelligence & Market Research - Research industry trends, analyze competitors, and collaborate with the sales team to identify market gaps and opportunities for growth.
• Cross-Functional Collaboration & Relationship Building - Work closely with Product Marketing Managers, the Events team, and Lead Specialists, fostering connections across teams to align marketing efforts with business objectives.

Requirements:

• Intern must be available to commit to the entire summer internship (approximately May - August) and work up to five days a week in the Wappingers Falls, NY office (with reliable transportation and local housing). This position may be eligible for a hybrid work structure.
• Major or related course work in the following majors; Marketing, Business Management, Communications, Public Relations, etc.
• Ability to collaborate effectively with both in-office and remote team members.
• Strong verbal, written, and presentation skills to communicate ideas clearly and professionally.
• Quick learner with the ability to adapt in a fast-paced environment and take on new challenges.
• Self-motivated and detail-oriented, with a proactive approach to problem-solving.
• Excellent multitasking and time management skills to balance multiple projects efficiently.
• A team player with a positive attitude, eager to contribute to a mission-driven organization.

Pay Rate: $18 per hour

Laerdal Medical Corporation is committed to provide equal employment opportunities to all applicants and employees without regard to race, color, citizenship status, religion, sex, sexual orientation, gender identity, martial status, age, genetic information, status as an individual with a disability, status as a protected veteran or any other legally protected status and to affirmatively seek to advance the principles of equal employment opportunity.