Marketing/Communications Manager

Cianbro has an exciting career opportunity for a Marketing/Communications Manager who will oversee all aspects of media relations, internal and external communications, digital content creation, and merchandise. This role is responsible for developing and executing strategic communication plans to enhance the organization's brand visibility, manage its reputation, and support its objectives.

Job Responsibilities

• Develop and implement comprehensive communication strategies aligned with organizational goals.
• Collaborate with leadership to identify key messages and target audiences.
• Coordinate internal communications to ensure consistency and alignment with organizational objectives.
• Oversee the creation, management, and distribution of content, including hard copy and digital such as social media, websites, blogs, brochures, banners, posters, advertising, and email campaigns, etc.
• Manage the organization's social media presence, ensuring consistent branding and messaging.
• Analyze digital metrics and adjust strategies to maximize reach and engagement.
• Lead and/or support the development of internal communications (memo, letters, ensuring consistency with our brand and image.
• Create visually compelling communication materials.
• Proactively work across our internal Markets/Business units to capture photos, videos, and stories to showcase team members/project milestones throughout The Cianbro Companies
• Plan and execute media strategies for organizational events and campaigns.
• Develop and implement crisis communication plans to address sensitive issues effectively.
• Develop and maintain relationships with journalists, media outlets, and industry influencers.
• Draft and distribute press releases, media kits, and other materials.
• Manage media inquiries and act as the organization's spokesperson when necessary.
• Monitor media coverage and provide regular reports to leadership.
• Supervise and mentor internal media services' team and external business partners.
• Collaborate with all markets/business units to ensure messaging consistency.

Qualifications/Requirements

• Minimum of 5 years relative knowledge and experience in a similar position with at least 2 years in a management role.
• Media relations, public relations, communications, marketing and journalism experience preferred.
• Exceptional written and verbal communication skills.
• Proficiency in media monitoring tools, social media platforms, and content management systems.
• Strong project management and organizational skills.
• Ability to think strategically and execute effectively under tight deadlines.
• Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel).
• Familiarity with graphic design and video editing tools (e.g., Photoshop, InDesign, Premiere, Illustrator).
• Ability and desire to learn and grow knowledge of cutting edge media tools to reach and capture the attention of our target audience.

Cianbro is an employee-owned, tobacco-free, equal opportunity employer, we do not discriminate based on marital status, race, color, creed, gender, sex, religion, national origin, gender identity, age, veteran status, union affiliation, physical or mental disability, citizenship status, sexual orientation, genetic information, or other legally protected status.

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