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Marketing Analyst

HearingLife
United States, New Jersey, Franklin Township
2501 Cottontail Lane (Show on map)
Nov 01, 2024

Marketing Analyst
Job Locations

US


Job System ID
2024-22295

# of Openings
1



Overview

Who WE Are...
HearingLifeis a national hearing care company and part of the Demant Group, a global leader in hearing healthcare builton a heritage of care, health, and innovation since 1904.HearingLifeoperates more than 600 hearing care centers across 42 states.We follow a scientific, results-oriented approach to hearing healthcare thatis provided byhighly skilledand caring professionals.Our vision is to help more people hear better through life-changing hearing health delivered by the best personalized care.
Who YOU Are...
As a Marketing Analyst, you will report directly to the VP of Analytics, taking on a variety of responsibilities to support our high-volume hearing care operation. In the role you will be responsible for measuring, reporting & providing insights across marketing & digital channels driving data-driven decisions to improve guest engagement. Monitoring and optimizing campaign activities through process control and variance analysis. Partner with internal and external teams to gather and organize historical patient data, identifying trends and key attributes of desired patient behaviors.


Responsibilities

- Highly organized with the ability to balance multiple projects and priorities and effectively communicate goals and objectives
- Excellent problem solving and analytical skills, detail-oriented, project management skills and effectively work with cross-functional teams
- Develop and maintain multi-touch attribution modeling across all Marketing channels to identify optimal patient journey(ies)
- Execute A/B testing scenarios to learn patient preference and ideal strategies to deliver premium hearing options while driving desired business results
- Contribute to team performance, creating a winning culture with a focus on development to meet performance and development goals


Qualifications

We are Excited About You if you have...
- 3-5 years of total professional experience with a core focus in Consumer Insights, Marketing Analytics, Business Analytics, or related fields
- Bachelor's degree in mathematics, finance, or related strategy area, or relevant work experience
- Strong communication and presentation skills, with an ability to effectively synthesize complex findings into action-oriented insights
- Value diversity of thoughts, perspectives, and expression and believe that a diverse team makes better decisions, drives innovation, and delivers better business results

Location:
Somerset, NJ or remote
Travel:
Possible evening and weekend work (as needed) with minimal travel (est. less than 10%)

We are an Equal Opportunity / Affirmative Action employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, sex, national origin, disability, or protected veteran status.

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